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Tracking What Matters: KPIs Every Lawyer Should Monitor

by The Vikk AI Team | Aug 5, 2025 | Uncategorized

You can’t improve what you don’t measure. But too many firms track only revenue — and miss the deeper indicators of sustainable growth. 1. Conversion Rate How many leads become clients? Knowing this helps you improve intake and marketing ROI. 2. Time to First Response...

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